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Our Partners


Black Swan Data is a consumer and trend intelligence company that harnesses the power of the world’s largest focus group: the internet, to identify, decode and predict consumer behaviour.

Using Natural Language Processing and AI our technology continually ingests millions of real-time social data conversations to identify which needs, benefits and product trends are most relevant to consumers, and how they are predicted to grow in the future. The analysis is powered by a TPV (Trend Prediction Value) algorithm which has an 89% rated prediction accuracy.

It’s called Social Prediction and it enables companies like PepsiCo, Colgate and P&G to connect trends, identify new opportunities and build future-focussed marketing and innovation strategies.

To find out how more please visit


From its headquarters in Silicon Valley, Centric Software® provides a Product Concept to Consumer Digital Transformation Platform for retail, consumer goods, fashion, food and beverage as well as health and beauty companies. Centric’s flagship Product Lifecycle Management (PLM) platform, Centric PLM, delivers enterprise-class merchandise planning, product development, specification and formulation, package and labeling, sourcing, quality, compliance, traceability and assortment management functionality tailored for fast-moving consumer industries. Centric’s innovations are 100% market-driven with the highest user adoption rate in the industry. Centric pioneered mobility for product development, introducing the first mobile apps for PLM enabling teams to collaborate on the move. Centric was also first to launch innovative Adobe® Illustrator Connect and 3D CAD connectors, empowering design and product development teams to work in familiar 2D and 3D software environments while directly connected to PLM.  Centric’s Agile DeploymentSM methodology speeds implementation for the industry’s fastest time to value. All Centric innovations shorten time to market, boost product innovation and reduce costs.

Centric Software is majority-owned by Dassault Systèmes (Euronext Paris: #13065, DSY.PA), the world leader in 3D design software, 3D Digital Mock Up and PLM solutions.

Centric Software has received multiple industry awards and recognition, including being named by Red Herring to its Top 100 Global list in 2013, 2015 and 2016. Centric also received various excellence awards from Frost & Sullivan in 2012, 2016, 2018 and 2021.

Centric Software is a registered trademark of Centric Software Inc. All other brands and product names may be trademarks of their respective owners. is an online service for pricing and product research using state-of-the-art discrete choice methods (conjoint analysis), Van Westendorp, Gabor-Granger, prediction markets, claims test, packaging test and other techniques.

We aim to make traditionally labor-intensive, yet powerful market research methods (conjoint analysis, discrete choice experimentation, prediction markets) readily available to insights, marketing and product managers in the form of easy-to-use online tools supplemented with on-demand expert advice. We offer an agile alternative to other software and consulting solutions, helping you get to reliable customer insights faster.

Our clients include both insights departments at Fortune 500 companies and product-focused start-ups across dozens of industries.


Sweegen brings you Bestevia Taste Solutions, a full taste experience for sugar reduced foods and beverages delivering the sweetness profile and mouthfeel of full sugar.  Our sugar-reduction portfolio combines next generation Stevia sweeteners with modulation and mouthfeel building blocks.  All components are non-GMO, label friendly, nature-based and our sweet solutions offer ease at use and competitive cost in beverage, dairy, nutrition, condiments and many other applications.  Make your next Sweet innovation with Sweegen.

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Streetbees reveals how people behave, and why, by analysing real-life moments collected from its worldwide users. Over 4.2 million users – or ‘bees’ – across 190 countries worldwide use the chat-style Streetbees app to share moments from their daily lives via videos, photos and text.Through applying advanced natural language processing technology to the results, Streetbees uncovers not just what they do, but also why they do it, and what drives them – and predicts what they may do next.  Streetbees’ partners with world leading brands across the Consumer Goods, Media and Entertainment, Retail & Insurance sectors. Clients include Unilever, PepsiCo, Sony Pictures, Carlsberg, Santander, Ikea, Vodafone and L’Oreal.


At Tessella, we forge partnerships with our clients to pioneer innovative and professional solutions to complex problems. We're able to deliver rapid and sustainable business value from our client's data by creating world-leading, end-to-end data science, AI, and scientific software solutions.



Toluna is the parent company of Harris Interactive Europe and KuRunData. Together, we push market research toward a better tomorrow.

Toluna is a technology company that delivers real-time insights at the speed of the on-demand economy. We do what no other insights company can. We combine innovative technology, award-winning research design, vertical expertise and a panel of over 30 million consumers. What does this mean for you? It means you can get more research done in less time with less budget. It means you can design a research program that meets your needs, whether that’s self-service or full consultancy. It means you can trust your insights because quality is baked into every part of our process. And it means you can do it at scale.

Harris Interactive simplifies complex decisions with critical consumer intelligence. Harris Interactive sets itself apart by fusing sector expertise and award-winning research designs with innovative tools and technology. This combination delivers impactful insights that keep clients ahead of what’s next. And with Toluna technology, those insights are delivered faster than anyone else. Although expert in all areas of research design, implementation, analysis, and reporting, Harris Interactive has particular strengths in customer experience, brand and new product development. Industry expertise ranges from CPG/FMCG to media and entertainment, and our technology supports every step of research, design, implementation, analysis, and reporting.



Veeva helps companies bring high-quality, sustainable products to market faster without compromising compliance.

Veeva builds cloud applications that drive transparency and trust throughout the product journey. Our cloud applications for food & beverage companies make it easier for R&D, quality, and regulatory teams to collaborate by bringing together disconnected processes, documents and data. In doing so, we help our customers eliminate inefficiencies so they can bring high-quality, safe, and sustainable products to market without compromising compliance.


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Vypr enables our clients to develop better products, faster and cheaper.

Our data platform enables businesses to predict what products their customers really want, in real time, and enables agile product development . This improves outcomes and reduces the time and costs spent developing new products.

Our industry-leading process combines our research into behavioural science with our well-segmented consumer panel. The client is in full control, testing every aspect of their product innovation, from packaging, pricing, naming, product claims, ranging, and more.

We’ve helped develop thousands of products for some of the UK’s best brands, manufacturers, retailers and food service businesses

“Vypr paid for itself in the first month. For companies looking to develop profitable, more relevant, less costly NPD, Vypr is a superb investment.”

—Naomi Matthews, Commercial & NPD Director, Park Cakes